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Positioning

ContentsDigital MKT๋ธ”๋กœ๊ทธ

ํฌ์ง€์…”๋‹ ์ „๋žต(Market positioning), ์˜ฌ๋ฐ”๋ฅธ ๋งˆ์ผ€ํŒ…์„ ์œ„ํ•˜์—ฌ

์‹œ์žฅ์„ธ๋ถ„ํ™”๋ฅผ ํ•œ ํ›„์—๋Š” ์–ด๋–ค ํ–‰๋™์„ ์ทจํ•ด์•ผ ํ• ๊นŒ์š”? ๋ฐ”๋กœ ํƒ€๊ฒŸ์„ ์„ ์ •ํ•˜๊ณ , ์‹œ์žฅ ์„ ์ ์„ ์œ„ํ•œ ํฌ์ง€์…”๋‹์„ ํ•ด์•ผํ•ฉ๋‹ˆ๋‹ค.…
2021๋…„ 5์›” 13์ผ
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