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Data & Analytics

๋ฐ์ดํ„ฐ ๋ถ„์„

๐Ÿงฎ

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์ธํ„ฐ๋„ท์€ ์‹œ๊ฐ์  ๋งค์ฒด์ด๊ธฐ์— ๋””์ž์ธ์€ ๋ธŒ๋žœ๋“œ๋ฅผ ์ •์˜ํ•˜๋Š” ๋ฐ ๋งค์šฐ ์ค‘์š”ํ•œ ์—ญํ• ์„ ์ˆ˜ํ–‰ํ•ฉ๋‹ˆ๋‹ค. ๋””์ž์ธ์‚ฌ๊ณ (Design Thinking)์™€ ๋‹ค์–‘ํ•œ ๋””์ž์ธ ๊ฒฝํ—˜์„ ํ†ตํ•ด, ์ตœ์ƒ์˜ ์‹œ๊ฐ์  ํ˜ธ์†Œ๋ ฅ๊ณผ ๋†’์€ ๊ธฐ๋Šฅ์„ฑ์„ ์ œ๊ณตํ•ฉ๋‹ˆ๋‹ค.

๐Ÿงพ

 

Marketing Result Analysis

๋งˆ์ผ€ํŒ… ์„ฑ๊ณผ ๋ถ„์„

๋ธŒ๋žœ๋“œ, ์ œํ’ˆ, ์„œ๋น„์Šค๋“ฑ ์ž ์žฌ๊ณ ๊ฐ์—๊ฒŒ ์ง€์†์ ์ธ ์ปค๋ฎค๋‹ˆ์ผ€์ด์…˜์ด ํ•„์š”ํ•˜๋‹ค๋ฉด, ํ—ฌ๋กœ๋””์ง€ํ„ธ์˜ ๋ธŒ๋žœ๋“œ ์บ ํŽ˜์ธ ์ „๋žต์„ ์ถ”์ฒœํ•ฉ๋‹ˆ๋‹ค.

๐Ÿ•ธ

 

SNS Analytics & Listening Report

SNS ๋ถ„์„ & ์ฒญ์ทจ ๋ณด๊ณ ์„œ

๋ธŒ๋žœ๋“œ, ์ œํ’ˆ, ์„œ๋น„์Šค๋“ฑ ์ž ์žฌ๊ณ ๊ฐ์—๊ฒŒ ์ง€์†์ ์ธ ์ปค๋ฎค๋‹ˆ์ผ€์ด์…˜์ด ํ•„์š”ํ•˜๋‹ค๋ฉด, ํ—ฌ๋กœ๋””์ง€ํ„ธ์˜ ๋ธŒ๋žœ๋“œ ์บ ํŽ˜์ธ ์ „๋žต์„ ์ถ”์ฒœํ•ฉ๋‹ˆ๋‹ค.

๐Ÿ‘ป

 

Data Visualization

๋ฐ์ดํ„ฐ ์‹œ๊ฐํ™”

๋ธŒ๋žœ๋“œ, ์ œํ’ˆ, ์„œ๋น„์Šค๋“ฑ ์ž ์žฌ๊ณ ๊ฐ์—๊ฒŒ ์ง€์†์ ์ธ ์ปค๋ฎค๋‹ˆ์ผ€์ด์…˜์ด ํ•„์š”ํ•˜๋‹ค๋ฉด, ํ—ฌ๋กœ๋””์ง€ํ„ธ์˜ ๋ธŒ๋žœ๋“œ ์บ ํŽ˜์ธ ์ „๋žต์„ ์ถ”์ฒœํ•ฉ๋‹ˆ๋‹ค.

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